That steam didn't have features is like comparing steam from decades ago. I don't feel like that is even a valid defense anymore when new smartphone companies are expected to come with a feature filled OS as opposed to pre smartphone expectations. Same for any other products be it televisions, monitors, etc.
Barriers can be brought up, but if someone is introducing the equivalent of a dumb phone to the market to compete against a smartphone and expecting to make money for just existing and only bothering to try to corner the market with removing products then no wonder things are playing out the way they are.