They like to play the "user and privacy friendly" company. Meanwhile they are hemoraging users, and laying off staff needed to actually build a great browser.
Mozilla ceo pay increase + layoffs in 2020:
In 2018 she received a total of $2,458,350 in compensation from Mozilla, which represents a 400% payrise since 2008. On the same period, Firefox marketshare was down 85%. When asked about her salary she stated "I learned that my pay was about an 80% discount to market. Meaning that competitive roles elsewhere were paying about 5 times as much. That's too big a discount to ask people and their families to commit to."
In 2020, after returning to the position of CEO, her salary had risen to over $3 million. In the same year the Mozilla Corporation laid off approximately 250 employees due to shrinking revenues. Baker blamed this on the Coronavirus pandemic.