Same. They definitely were on the bubble and about to be cancelled. They had a few good years where video made up for the declining shipping service. Now there's no reason to pay.
What are you paying for? Shipping is the same without prime, and the video and music products suck. Replaced it with looking elsewhere for cheaper products, which I was already doing.
Btw, if you want a free trial of Shipt your Visa CC may have one. Search for "Shipt Visa trial" or something.