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jdeath ,

Y'all prefer to have the government and banks in charge of money instead? seriously?

csm10495 ,
@csm10495@sh.itjust.works avatar

For me: probably. Either way, transactions cost money. Either pay the block chain fees or just use cash/credit card.

I'm ok with credit and cash.

jdeath ,

yeah they've done great with inflation so far! lol

General_Effort ,

What I don't want in charge, is a shadowy cabal of a few rich people only bound to the maximization of their own profit.

I'm not paying extra to remove what little democratic control there is in the existing system.

jdeath ,

the shadowy cabal of a few rich people is called the Fed, it's privately owned by all the banks. there is no democracy in the existing system

General_Effort ,
onion ,

Yes I want my democratically elected representatives ("the gobernment") in charge

dipshit ,

Or, you could just pick one computer, have it do the work and punish it by taking its money if it screws up (ETH).

But yeah you’re not wrong about minable coins.

Rooter ,

Wow, I thought I was back on reddit with the tech fear mongering.

A single Ethereum transaction now uses only 0.02 kWh of electrical energy and has a carbon footprint of 0.01 kgCO2, which is much lower than the average values for a debit transaction or PayPal.

skai ,

...which is much lower than the average values for a debit transaction or PayPal

[citation needed]

books ,

I was hoping for the same thing

That still seems like an insane amount of power for one transaction.

NegativeInf ,

A quick search gives me .0015 kWh per card transaction, but that could be wrong.

cygon ,

...and, hear me out, that will be perfect for keeping messages untraceable by the government. Every single of those 200,000 computers will have full copies of all the messages ever transmitted, unencrypted, but they'll never be able to tell who wrote them and who they were for.

helo ,

privacy or secrecy from the government isn't a goal of Bitcoin - the protocol doesn't even use encryption.

the goal is protection from (government or other) control

Crack0n7uesday ,

I'm still 90% convinced it was either invented by the CIA or the NSA for "reasons". The US military invented the dark web and they even claim to have invented it, so it's not a far stretch that another US gov. agency invented Bitcoin.

Venat0r ,

Probably invented as a way to more discreetly fund black sites...

Clent ,

No one who understands bitcoin ever thought it was untraceable.

In the early days it was really common to place messages in the chain.

There are literal marriage proposals among these message.

webghost0101 ,

I even considered the main benefit to be that it was super traceable.

I once tracked some stolen crypto trough multiple
Wallets and exchanges to find the one wallet where those hackers where keeping all the spoils.

Granted the owners of a wallet aren't public and thats a form of anonymity but surely intelligence agencies can figure it out.

Cinnamon3431 ,

Monero entered the chat.

Thedogspaw ,
@Thedogspaw@midwest.social avatar

Setting the difficulty to use mode power level now below 50% the earth is saved

Jknaraa ,

Then some massive org like the NSA creates/captures 51% of the nodes and takes everyone's money overnight.

Honytawk ,

You can do the same with a big enough botnet

crazyCat ,

Or an army

Jknaraa ,

That's what I meant by "capture."

SpaceCowboy ,
@SpaceCowboy@lemmy.ca avatar

NSA isn't hurting for money. They're just going to monitor those transactions for suspicious activities. As long as you're not doing business with a terrorist, you have nothing to worry about. If you are doing business with a terrorist... is that a Reaper drone I hear?

It's only guys like SBF you gotta worry about ripping you off.

Jknaraa ,

NSA isn’t hurting for money

If you can figure out how to teach those sorts of people to say "no, I think I've actually got enough already" then please let me know, because I've been wracking my brain trying to solve that one for a while now.

Knock_Knock_Lemmy_In ,

The coins can only be stolen for as long as the 51% attack stays live.

Jknaraa ,

Ignoring the fact they definitely have the resources to sustain it, how many people will continue to run a node after losing everything to such an attack? How will anyone reclaim real world value if they exchange the coins for something else?

Knock_Knock_Lemmy_In ,

Coin holders would only lose everything for as long as the attack occurred. The validated chain would still correctly record their claims.

The people receiving the fake coins transfered during the attack are the ones that will be pissed. Any goods or services exchanged during that attack period may not be compensated.

Jknaraa ,

Again, how many ordinary people will continue to run a node for a network where they have nothing for an extended period? Even if they do, will the value of the coins remain even after such an event proves the weakness of the system?

Knock_Knock_Lemmy_In ,

Empirically after a 51% attack, 75% of people stopped mining.

will the value of the coins remain

Eth classic is currently $25.

jdeath ,

that's... not how that works. all you can do with 51% is possibly double-spend whatever coins you already have. or undo some transactions.

so you submit a transaction, then use your extra 1% of hash power to mine a new block that says you didn't actually spend it. at the same time you need to trick somebody else into believing you actually did send the coins, and take their stuff you "paid for." then after you have the stuff, you can submit the block that doesn't have your transaction in it. Voila, free stuff and you didn't spend your coins.

it does not enable you to mess with other's balances. other than possibly reversing some transactions. you would need the private keys to their wallets to take their money. and if you have those, you don’t need 51% of the hash power, you can just take the coins with 0% hash power.

Jknaraa ,

It's obviously not a comprehensive guide on how to cheat the system. I'm making the point that computers will never be secure under the current paradigm when there are massive and powerful actors with vastly greater resources than the average person. I strongly suspect that an org like the DoD (which had exclusive access to integrated circuit technology for three years before anyone else) could probably capture/spoof virtually the entire network if they wanted too.

I_Has_A_Hat ,

By spending billions of dollars in order for them to dupe a transaction worth a couple million at most. Once. Before the entire network realizes what happens and a fork is made. It's just idiotic enough to work!

Dkarma ,

I love how one man created arguably the most complex puzzle in the history of mankind and people shit on it just because it's literally hard to solve (aka "uses energy") and the solutions have value.

Grayox ,
@Grayox@lemmy.ml avatar

What value is that?

uzay ,

The arbitrary one people assign to it by paying a shitton of real money for your fancy rows of 1s and 0s

Dkarma ,

All value is arbitrary...lol

Xeroxchasechase ,

.... In a capitalist society.

I mean, the amazon forst has no value at all, but when you cut it, it's magically valuable

Landmammals ,

It doesn't require that much computing power, that's just a variable that gets set.

If the difficulty were set lower, one average computer could easily handle it.

TootSweet ,

Oh sweet. Let's just set the difficulty lower, then.

xX_fnord_Xx ,

But then every jabrony would be able to make money.

TootSweet ,

So, in other words, it does require that much computing power.

xX_fnord_Xx ,

You too can learn this secret of the ages! You just need to be able pay for my one hour Webinar and Goon on camera for at least three!

Honytawk ,

One variable, on 200 000 computers simultaneously.

Every time a transaction is made.

Which also means that the more blockchain gets used, the more expensive, slow and power hungry it becomes. It is doomed to fail and never be in worldwide use.

Compare it to something like AI, which gets exponentially better the more people use it. The same trajectory as the internet.

LesserAbe ,

Which is why people are so horny for chains using proof of stake instead of proof of work

Honytawk ,

How does proof of stake not become more expensive, slow, and power hungry the more people use it?

LesserAbe ,

The more people who use proof of stake blockchains the more power it will require, same as the more people who visit CNN.com or the more people who turn on a light bulb, but it's not nearly as much as proof of work.

The difference between proof of work and proof of stake is that the first one in order to function requires showing that someone did a bunch of processing on their computer. By attaching a financial cost (literally expending energy) to mining new coins, PoW helps avoid someone fraudulently taking over the network and issuing as many new coins as they want.

Proof of stake works by people who already hold coins putting some of them up as a kind of collateral, so it's nowhere near as processing intensive.

Knock_Knock_Lemmy_In ,

In PoS the constraint on mining is proportional to the amount of tokens you own. Not the electricity/computational power you have.

Tokens are confiscated if you mine dishonestly.

EmperorHenry ,
@EmperorHenry@discuss.tchncs.de avatar

The blockchain is better than the stock market, that's for damn sure.

All the assholes saying crypto is bad for the environment are completely silent about the amount of power that CBDCs will consume or the amount of power consumed by the stock market.

No_Ones_Slick_Like_Gaston ,

Do you have numbers to compare?

Knoxvomica ,

Nope, but they DO have silence and the ability to vanish.

EmperorHenry ,
@EmperorHenry@discuss.tchncs.de avatar

no, I don't. but all those computers that the stock market runs on certainly aren't generating any electricity that's for damn sure.

RagingRobot ,

This is revolutionary

ULS ,

This is de-evolutionary!

Dragon ,
@Dragon@lemmy.ml avatar

For anyone who's interested, Holochain solves this problem while fulfilling the decentralization promises of Blockchain.

MonkeMischief ,

At first I read "200.000" as a particularly precise float, and laughed at the absurdity. Then I realized he meant "two hundred thousand" and it came full-circle from comedy to tragedy. :(

whoisearth ,
@whoisearth@lemmy.ca avatar

Do we have a buttcoin on Lemmy? We need a buttcoin

holycrap ,
explodicle ,

How old is the one on Reddit?

kool_newt ,

Consensus algorithms lie at the foundation for a great many of the backend systems our internet depends on, massive scaling would be a near impossibility without them. -- me, a 25 year backed engineer

It makes absolute sense that a massively scalable trustless system involving money would use a consensus algorithm with a large number of nodes.

TropicalDingdong ,

It makes absolute sense that a massively scalable trustless system involving money would use a consensus algorithm with a large number of nodes.

Whoa whoa whoa. I suppose you didn't get the memo:

https://lemmy.world/pictrs/image/b790d15e-afce-446a-841f-4eebc5545aa1.webp,

but the rule is to blindly hate any kind of technology that any one has used in insalubrious ways, in-spite of its potential for liberation and independence.

MonkeMischief ,

Oh good Lord, I was partially inclined to agree but using generative Ai to make this point tells me everything I need to know.

TropicalDingdong ,

If that's your make or break, go ahead and break. No real loss if that's your breaking point.

match ,
@match@pawb.social avatar

Couldn't even be assed to fix the text of the main focus of the picture?

TropicalDingdong ,

I'm working bruh, how much time do you expect me to put into a throw away meme?

Default_Defect ,
@Default_Defect@midwest.social avatar

More that the barest minimum, at least.

TropicalDingdong ,

Fine, Dad.

There I fixed it.

Sloogs , (edited )

In-spite of its potential for liberation and independence.

When it shows that potential, maybe more people will get on board. Until then there are a host of problems that make a ton of people not want to touch it including but not limited to:

  1. Capitalists and scammers are already exploiting it the way they do with traditional currencies, except in sometimes new creative ways because of either the lack of regulations or because the technology inherently makes it impossible to trace.

  2. I don't see the involvement of predatory capitalists or financial institutions changing in a fully crypto world either, because people are always going to need financial services like loans and insurance on their savings and the financial institutions will always have the imbalance of power.

  3. The currencies mostly benefit people with a ton of capital to handle consensus, which further entrenches the power imbalance found in (1) and (2).

  4. Insane amounts of resources are needed to reach consensus in a way that is not good at all for the environment, whether that be electricity, computer hardware, or whatever other resource. Sure we already use a lot of power to make our society run. But crypto is asking for more ON TOP of that, compounding the issues. Saying the financial industry already uses a lot of power is not a good argument when I don't think anyone is reasonably convinced that they're going away even after crypto were to take over, and now you're adding an insane power or pollution requirement to run the world's currency system.

  5. Relying solely on crypto leaves people destitute if their wallets got hacked, unless they decide to utilize traditional banking with insurance (hint: people like stability and a lot of people will choose to do this over having their life savings wiped out).

  6. Chucklefucks are using the technology to commodify and break the best part of the digital world which is the ability to have bit for bit reproducible copies of information.

I'm serious. Fix all of that and you absolutely would get people on board. Not even kidding. Crypto would be taken seriously. But I have yet to hear compelling solutions by cryptobros.

TropicalDingdong ,

Fix all of that and you surely would get people on board but I have yet to hear compelling solutions by cryptobros.

I actually completely agree with all of your points. I also hold out hope for the decentralization of power, which is something I still think block chain and crypto have a role in. Its the same hope I have for the fediverse, that we can all 'own' or be a part of a broader solution through self hosting, development, and funding the projects we care about or think will make a difference.

I thought crypto had that potential, but because its looked at as 'money', the worst of the worst kinds of people steered its coarse. I still think the principals have this potential, and in more mature versions, I expect them to be realized. And arguably, they are being realized. In-spite of all of the shitcoins and scamcoins, bitcoin, the OG, is still extremely strong. I have no reason to believe that a bitcoin purchase made today wouldn't still be considered as good of an investment as SPY was 8 years ago. I also think the generally dismissive tone of the case against digital currencies as scam is a little hilarious, considering that literately 90%+ of stocks admitted to the NYSE end up with a similar if not worse fate than the majority of (major) coins from the big boom we saw through 2020. A few stocks stay valuable throughout time, but that's rare. Most end up valueless and eventually are delisted.

I think criticisms of digital currencies, especially decentralized ones, need to be put into the broader context of all financial vehicles that exist and are available. Likewise, crypto has potential outside of just digital currencies, and the insistence that its bad for the environment, well that's largely solved outside of bitcoin, and likely will never be solved for bitcoin. I still think its a neat technology with some interesting use cases. I've enjoyed watching it evolve and grow so far and I'm excited to by the belief that there is some potential for interesting things to come from that space in the future, especially if they support a more decentralized, anonymous, and democratic internet in the future.

redcalcium ,

massive scaling

Uh, yeah, after guzzling electricity like a small country, I'm sure bitcoin has massive scaling. Ability to process 9 transactions per seconds counts as massive scalability, right?

kool_newt ,

And of course, the dollar, and Wall St. use no electricity whatsoever!

Also, your comment demonstrates your lack of knowledge on even the basics on this topic.

Allero ,

I assume you're speaking Bitcoin, cryptocurrency that uses Proof-of-Work consensus.

Proof-of-Work is very secure, super decentralized, but it's the culprit behind mining and subsequent electricity drain.

There are other consensus mechanisms, like Proof-of-Stake, to which Ethereum, Solana and many many others have migrated to or were based on to begin with.

Proof-of-Stake requires about 100x less electricity, is reasonably secure and is the default option for modern cryptocurrencies. Thereby the energy argument gets less and less relevant, while the fuss around it is only gaining speed.

redcalcium ,

Ethereum doesn't seem to have great TPS either ( ~15 transaction/s ), and talks about improving TPS seems to have quiet down.

BedSharkPal ,

You have something like Nano that hits around 50 TPS and also uses proof of stake. Transactions are basically instant and it has no fees. It was always my favourite in terms of crypto personally.

SweetBilliam ,

I think most eth-based transactions happen on different layers and then get settled on the main layer periodically. Same with Bitcoin, come to think of it. TPS doesn't seem like a particularly useful number these days.

Allero , (edited )

Ethereum is a Layer-1, which is focused on super ironclad security and eternal preservation. It's more of a catalogue than a practical way to transact. Now, Layer-2's on the backbone of Ethereum (Polygon, Arbitrum, Optimism, etc.) are able to handle thousands of transactions per second.

For example, Polygon has a capacity to conduct up to 7200 TPS (while practically being used to the tune of 50 TPS simply because people don't actually need that much currently).

If you want Layer-1 that is focused on speed, there's Solana, for example, with 300.000 TPS tested and potential for 710.000.

This problem is essentially solved for everyday applications. The reason Bitcoin and Ethereum has such a low TPS is that they've never focused on TPS to begin with, instead opting for the most hyper-secure networks people store value in. I'm not saying Polygon or Solana aren't safe - they're perfectly fine - it's just that Bitcoin and Ethereum have laser-focused on that aspect, making compromising the blockchain even by biggest of institutions entirely off the table.

alekwithak ,

No one is ever concerned with how much energy is used to feed ads to the entire population of earth 24/7.

s_s ,

Yes, but it's almost certainly a multitude less electricity than bitcoin.

kool_newt ,

it's almost certainly not

SupraMario , (edited )

Yea the rally against block chain tech is stupid as fuck. It consumes nothing in the grand scale...do people not realize a lot of large enterprises have ~200k nodes give or take? Bigger companies can have in the million range. 200k machines is a joke.

Edit: I can see a lot of people just hate block chain tech without understanding anything tech wise lol

dpkonofa ,

The nodes aren’t the issue. It’s the fact that those nodes have to expend at least the same amount of energy every single time a record is added and the larger the ledger, the more energy is needed. Blockchain is somewhat unique in that regard.

MonkeMischief ,

It really feels like SOMEWHERE there was a legitimate use for this for very mission-critical stuff that might need to be immutable once published and kept for posterity...

...but then it just became yet another speculative asset to make magic money that fueled stupid monkey jpegs.

The pursuit of profit benefits mankind only by the occasional anomalous accident.

dpkonofa ,

100%. Capitalism is great until it reaches a peak where people who provide no value except in the wealth they’ve amassed are the ones who gain the most from it. You can succeed simply by being born with wealth and having no other value because other people who do have value will need you.

sukhmel ,

This, exactly. Blockchain could have been used for tracking information publishing dates and such, but it is used for converting energy into IOUs

General_Effort ,

The point in OP is that "blockchain" was not a new thing. The Merkle Tree was patented in 1979, meaning that it has been free for decades. Most programmers might never have a use for it but they still encounter it every time they use git (which is older than bitcoin).

So, if you're not aware of this, that's because it is very technical and nothing to do with cryptocurrencies.

SupraMario ,

You do understand what a DB is right? Like there's millions of them...hell right now typing out this comment has one marking it. And then you're downloading it to read it... that's a transaction. Except there are millions of people reading comments constantly on all social media platforms.

My comment here has more bits in it than a single transaction.

calcopiritus ,

With the electricity used to validate a single crypto transaction you could do thousands or even millions of DB queries.

Yes, everything uses electricity. That's like saying that it's fine if you kill one cow per day to eat its ear and throw the rest because hundreds of them are killed every day in farms.

Wasting so much electricity in such a non efficient manner so a decentralization cult member can have his wet dream of using non-government money makes no sense.

dpkonofa , (edited )

DBs are not the same as a blockchain. A DB doesn’t have to hash all previous data before it every time the DB is written to. You can read and write to a specific spot in a DB without ever knowing anything else about the DB. With blockchain, inserts have to be successive and they have to reference every previous insert to validate that the entry series is unbroken. On top of that, for things like Bitcoin, every other client also has to validate it since the ledger is shared.

There’s a reason blockchain is significant. Otherwise, why didn’t stuff like Bitcoin exist prior to it? Databases, in some for or another, have existed for decades. Blockchains are immutable, that’s why. The order of entries matters and validation is a requirement.

SupraMario ,

DBs still update their tables every time someone writes to it. And there are millions of DBs being written to every second. It's absolutely comparable.

dpkonofa ,

We're not comparing millions of DBs to a single blockchain. We're comparing 1 DB to 1 blockchain instance. If you had millions of blockchains, you would use exponentially more energy for the same data vs. a normal database. Updating tables is not the same thing as hashing and validating every prior entry in the table.

SupraMario ,

There aren't millions of block chains....lol your argument is bullshit.

dpkonofa ,

There doesn’t need to be. My argument is not bullshit, you just don’t understand the differences between blockchain and a standard database and are pretending you do which makes the argument impossible for you to understand.

SupraMario ,

Lol no I do, you clearly don't have a clue what you're talking about. The amount of DBs we have alone, that's not counting any other compute servers or even WS dwarfs all the block chain out there. This article is a nothing burger and is complete bullshit. Even the study they referenced doesn't know the exact amount...as it points out .6 to 2.2% is their estimated use...but this shit article went with the higher numbers because it's great for people like you who hate any tech that you clearly don't understand.

somerefriedbeans ,

Yeah, people tend hate what they don't understand. Especially when most people think think every blockchain performs exactly like bitcoin (which is proof of work). Bitcoin is slow and power hungry and would never actually be usable by the masses for everyday transactions. But it was the first and will likely be a "digital gold" for a long time

But it's not the only one and in time everyone will be using blockchain technology. It's so much more convenient and useful than most realize. The Solana blockchain has secured a big partnership with Visa that can be read up on if anyone is interested.

dpkonofa ,

You don't even understand blockchain so I'm not sure what your edit is all about. You're comparing blockchain to a database in your replies as if they're comparable.

SupraMario ,

When it comes to power...it absolutely is comparable....but most of you have no clue how much compute we use daily in terms of power. Acting like the block chain sucks down anywhere near the amount of power we use on even in the corporate world is hilarious...you know a lot of colos have their own sub stations right?

dpkonofa ,

The only person here who doesn't know what they're talking about is you. If you took a standard DB (MySQL or Postgres, for example) and took that same information and stored it on a blockchain instead, you'd use far more energy on the blockchain and the issue would only get exponentially worse as the chain got bigger. Normal DBs don't need to hash new entries or validate them against previous entries that are also hashed.

SupraMario ,

Yes because there are millions and millions of block chains...lol don't fool yourself into knowing what your talking about.

And yes DBs are only one DB no one ever has HA stacks or redundancy built in...lol

dpkonofa ,

Are you dense, man? No one said that. They’re saying that one blockchain would take several hundred DBs to equal its energy use. You’re wrong and doubling down for some reason and it’s just making you look silly.

SupraMario ,

I said that genius...go check my posts...the fuck you arguing about? I literally said that the amount of DBs we have make the miniscule amount of large block chains out there look like nothing. Then you show up and say one DB isn't comparable to one large fucking blockchain....no shit.

dpkonofa ,

You did not say that. That’s why you got downvoted to hell. Since you can’t be honest, I’m done here.

SupraMario ,

https://lemmy.world/comment/7226368

Yea totally didn't say that at all.

dpkonofa ,

You didn’t. You said some bullshit about how many nodes there are.

SupraMario ,

Yea cause that's totally what my linked post says....but sure...you keep up that reading comprehension champ you'll get there one day.

dpkonofa ,

Yeah, that’s why you got downvoted to shit… because it does not say what you’re claiming it does.

SupraMario ,

Lol ok reading comprehension is hard.

dpkonofa ,

No. Life as you must be, though.

FrankTheHealer ,

That's such a great point wtf

Liz , (edited )

Please propose a law or regulation structure for significantly reducing or eliminating advertisements. I'm serious. I fucking hate ads. I just don't have a reasonable or effective way to get rid of them.

Edit: Hey actually I just thought of one! If the consumer is paying for the product, it can't come with ads, including things like product placement or ad reads!

model_tar_gz ,

Serve ads inside the ads. It’s more power efficient—kill two birds with one stone?

CCMan1701A ,

That's called product placement in a Disney movie

TheBat ,
@TheBat@lemmy.world avatar

Didn't go too well with The Marvels lmao

Actually I don't know if there was any product placement in The Marvels because like the rest of the world, I've not seen it either.

valsa ,

In São Paulo, one of the biggest cities of the world, the municipality forbade by law all billboards and building disfiguring 'decorations' some 10 years ago. Since then, the city became much more bearable, aesthetically. Nothing special happened, everybody was happy, except a few bankrupt ads agencies. Maybe, you must be able to imagine that change is possible. However, there is this ideology, Americans seem to be so fond off, that seems to make such things very difficult.

Liz ,

New Jersey also banned billboards. That one is pretty easy and I vote that we should adopt that policy everywhere. It's much harder to control digital adspace, since you can do things like astroturf campaigns and product placement. Great point though! I like that law.

redempt ,

ads don't go unless capitalism goes

redcalcium ,

Hey actually I just thought of one! If the consumer is paying for the product, it can’t come with ads, including things like product placement or ad reads!

Smart TV manufacturers: "Impossible!"

ILikeBoobies ,

Ban advertising to minors/for products intended for children

Ban ads/branding visible from roadways to prevent distracted driving

tslnox ,

Yes, those two are the most important and shouldn't even be that hard to push. There are many laws that were pushed "to protect the children", we might as well finally make some that actually do protect them.

cooopsspace ,

Where does it stop though? Will TV and super bowl still exist?

What about Facebook, the credit bureaus and Twitter? They're all a waste of energy too.

anarchy79 ,
@anarchy79@lemmy.world avatar

Let's start with this and then we'll do those in order.

anarchy79 ,
@anarchy79@lemmy.world avatar

What about this, if you buy a product, you no longer have to watch their ads. Anywhere.

Honytawk ,

Got a better one: just ban marketing outright

brbposting ,

Are we all here because somebody “advertised” Lemmy on reddit?

maynarkh ,

Make sending unrequested data like ads and trackers to web clients a crime akin to gaining unrestricted access to computers. No need for a new law, just a new interpretation on an older one.

Most jurisdictions prohibit unauthorized access to computer systems. What if we just say, "running Javascript code that implements functionality not specifically requested by the user is unauthorized tampering".

MBM ,

Most people aren't loudly in favour of that, especially not the ones concerned with the power usage of blockchain

MacNCheezus ,
@MacNCheezus@lemmy.today avatar

Perhaps, but you also never hear them complain about it anywhere near as loudly as people complaining about blockchains.

Yes, they’ll grumble about ads being annoying or YouTube blocking people who block ads, but the amount of power that gets wasted on this never even crosses anyone’s mind, meaning on some level, there exists agreement that advertisement are a necessary and responsible use of electricity while blockchains are not.

calcopiritus ,

That's because ad serving doesn't set a lower bound on the electricity price. The value of crypto and the value of electricity are linked.

For the sake of simplicity I'll just say Bitcoin.

If the price of Bitcoin stays constant (big if), and the rate of Bitcoin per watt does too, then everyone would start mining until the demand for power is so high that the price increases until it's as high as the Bitcoin per watt.

Sure, they are unrealistic assumptions, but it's easier to see this way that the value of Bitcoin is (almost) the same as electricity. If it were lower, noone would mine it, if higher, people would buy electricity with bitcoin for a profit until the 2 equalize.

Electricity will never be much cheaper than Bitcoin, market forces will make sure of that, causing a huge environmental impact. Ads, however, only use as much electricity as they need to operate, their amount is not decided based on how much electricity they waste.

MacNCheezus ,
@MacNCheezus@lemmy.today avatar

Honestly, it never fails to surprise me when on a presumable anticapitalist forum such as this one, someone makes a passionate argument in favor of some of the most ghastly corporate practices known to man, but sure, let's put that premise to the test, shall we?

Here's a good article on the power consumption of Bitcoin, which estimates around 110 TWh/yr.

Here's one on the electricity use of online advertising, which estimates somewhere between 6.5 GWh - 131 TWh/yr.

Shall we call it a draw? Keep in mind that online advertising is a fast growing industry (and likely to continue to grow in the future), whereas Bitcoin's power use isn't likely to grow too much, as the above article explains. Also keep in mind that this is JUST online advertising, and completely ignores print, TV, and those digital billboards that are spreading everywhere from Times Square to your local grocery store. Think about neon store signs, illuminated billboards, etc.

Also, that's just the cost of delivering ads to people (i.e. it doesn't even include the cost of producing them). Think about how many people work in advertising – all the offices they occupy, the computers, cameras, and whatever other equipment they use, business flights, what have you – and I'm pretty sure the carbon footprint of the entire industry far outstrips that of crypto.

But sure, crypto is the real problem.

calcopiritus ,

I see you completely ignored my comment. The problem is not the amount of electricity used in itself, which the estimate of 6GWh-130TWh is as precise as shooting a dart at the moon.

Crypto uses energy for the sake of using energy. The value of crypto is based on the amount of energy used to create it. It's not valuable to society. That's what people is upset about. Crypto provides even less value to society than ads do.

Even you said it, ads spend energy because they employ people, those people generate value.

That's like saying we should stop heating homes because it consumes more energy than crypto mining. Hose heating improves the quality of life of people. Crypto does not.

CurlyMoustache ,
@CurlyMoustache@lemmy.world avatar

That is why I only block ads when I'm on a plane 👍

Yewb ,

Lets do an advertising tax 10% of all add revenue.

alekwithak ,

Unironically this.

webghost0101 ,

I am. Same loop of crap blasting on 20x massive screens 24/7 at the station.

Every store that keeps light on at night is also an ad.

My hate for them is one of the main drivers behind my radicalization.

ThirdWorldOrder ,
@ThirdWorldOrder@lemm.ee avatar

My grandfather worked in the ad industry and couldn’t stand ads. He’s always mute the TV when they came on and we sat in uncomfortable silence.

sukhmel ,

What do you mean 'uncomfortable'?

ThirdWorldOrder ,
@ThirdWorldOrder@lemm.ee avatar

Well I was like 25 when I took care of him for two weeks and a pretty hard partier so silence wasn’t really my thing at the time. I’m in my 40s with 4 kids so I’ll I love silence now. I’ll even stare at walls.

sukhmel ,

Well, we weren't very keen on talking in the family when I grew up. I can't remember if we sometimes talked while TV was muted because of ads, but when we didn't talk it didn't feel awkward. If anything, it felt awkward to ever talk to each other. Not the healthiest upbringing in my mind ¯\_(ツ)_/¯

AtariDump ,

At least lighting has become more efficient than 20-30 years ago.

hungrybread ,

Exactly! Blockchain and PoW are terrible but id really like to know how much time and electricity is consumed to serve ads, cool servers, train and educate people to effectively become ad engineers.

Jakeroxs ,

Or how much is spent on the global banking industry...

ULS , (edited )

Same with porn. But I'm building a shake-power generator for fleshlites so it should balance out the power it pulls. Saving the earth one jack-off at a time.

Charging a hybrid car battery only takes 253.4 jerks. Pretty soon we will be expanding our charging service to parking lots across America and Canada! Most of them already have people willing to do it for you already ...they were doing it there anyway... Win/win.

Powerjerk (tm), we make perverts work for you!

Just roll up and say "Hey Jagoff, I need to get to x!" And you'll promptly be taken care of.*

*Do not give them drugs to speed up the process. We are serious about our drug-free workplace.

Edit: steal my idea and I'll find you

XeroxCool ,

Energy isn't free. More power captured from jerking will increase food consumed, meaning more energy used in farming. You'll have to brand this as either a carbon capture fapture system or as a weight loss program

MycelialMass ,

The new Weight Loss Jerkoff System could solve part of that

ULS ,

P90Sex

Edit: whoops, I linked to our competitor.

And ps... The PC term is jagoff.

ULS , (edited )

Join our team of Jerks. We have a stiff sign on bonus.

By chance are you good at "shooting ropes"? Our clients love ropes.

jamyang ,

The studs at the local Blue Oyster don't call me Spider Man for no reason.

JasonDJ ,

1 kilowatt hour is about 870kCal.

Humans are incredibly inefficient power generators. I can buy 1kWh of electricity from the grid for about 18 cents (generation…transmission is extra).

I don’t think I can buy 870kCal of food for 18 cents. Certainly not a healthy source. And that’s even assuming 100% efficiency. Any high school physics student will tell you that won’t happen.

Clent ,

Drinking one gallon of gasoline has enough calories to keep you alive for the rest of your life.

GratefullyGodless ,
@GratefullyGodless@lemmy.world avatar

Bur, what if they prematurely finish and my car isn't charged yet?

ULS ,

Fired!

anarchy79 ,
@anarchy79@lemmy.world avatar

I have one word for you:

Service Level Agreement.

littlecolt ,
@littlecolt@lemm.ee avatar

Porn is more beneficial for humanity than imaginary ownership.

Clent ,

Capitalism is based on imaginary ownership.

littlecolt ,
@littlecolt@lemm.ee avatar

Nailed it.

xX_fnord_Xx ,

I have an ancient hermetic method of getting off that requires neither computer or phone. Enquire within if you seek this ancient knowledge.

hackris ,

Please elaborate

xX_fnord_Xx ,

For only $99 USD all will be explained via a one on one Webinar.

Olhonestjim ,

What a deal! I can't lose!

Tartas1995 ,

Yes but what about this whataboutism? And honestly I am fairly certain it ain't as much as Bitcoin. People usually focus on 1 thing to get it done because moving to the next. I bet you try to do that at work too.

alekwithak ,

What are you on about?

foobaz ,

No way ads consume less power than bitcoin. Just the lights for ads probably consume more than bitcoin, not even talking about creating ads, which I assume consumes a double digit percentage of the global work force.

maynarkh ,

I did a back of the envelope a few comments up. How it looks to me, just sending internet ads around the world consumes 20 times as much as all crypto mining combined.

porous_grey_matter ,

You assume wrong. In the UK, about 0.3-0.5% of people work in marketing or advertising, and that's one of the most extremely financialised service economies in the whole world. No way is the number anywhere near even that high in countries where people actually work for a living.

foobaz ,

Thanks for the correction. Slightly overestimated 😁

porous_grey_matter ,

Yeah, I mean it's still an insanely high amount IMO, you're not wrong in the sense that it's "way too many people"

MonkderZweite ,

Yes but what about this whataboutism?

Blockchain user.

LittleBorat2 ,

How much does facebook, the banking system Google search need and does it even make sense to compare this against a small country?

Dulusa ,

Or that tumble dryers in the USA alone use more energy than Bitcoin.

maynarkh ,

I went and did some mafs.

This thing says the world consumes 180k TWh of energy per year.

This study estimates (with a considerable uncertainty) that the Internet amounts to around 5% of the world's energy usage.

Apparently, 48% of consumer web traffic is ads.. That is dystopian in itself, that means around half the content floating around the internet is stuff the client does not request but is pushed to them.

That would put the ad industry at 4500 TWh per year. However, this is back of the envelope.

Going off of this, a high estimate for crypto mining is 230 TWh.

That means the ad industry costs us around 20 times the cost of crypto in terms of power. Feel free to check me because I don't know shit about most of these things.

That said, this does not account for the entire ad industry, just the cost of sending internet ads around the world. Ads are made, ads are displayed in various media other than websites, and most importantly, ads have the sole purpose of driving further consumption, which all contributes to the societal costs of the ad industry.

alekwithak ,

Damn, I knew the numbers would be crazy, but that's absolutely bonkers.

SaltyIceteaMaker ,
@SaltyIceteaMaker@iusearchlinux.fyi avatar

48%? Fuck i love my adblocker

UnverifiedAPK ,

Tbf most ads are on text news articles, one image can take up thousands of times more data than a few words.

And it's cached... and there are CDNs... Still way more energy than you want, but not quite as panic inducing as it sounds.

abuttandahalf ,

Instead of actually talking about it you're lazily using it to deflect criticism of unsustainable cryptocurrencies. Your input was worthless.

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